What is an E-Price and why is it so important to me?You may have noticed that other Dealerships are not interested in letting you see what they have for inventory.
Often you are left in the dark about what they actually have for you to test drive if you venture out to the store in person.
Many dealers have absolutely no pricing available on their website at all (excluding Pre-owned cars).
Here we show you our inventory and detail, Color, Transmission, Equipment, M.S.R.P., Invoice and we even go one step further.
We offer an E-Price. An E-price is a promise we make to you that allows you to see that you will be getting a great deal here at Peter Fuller.
You are going to notice that virtually every E-price is below Dealer Invoice. That we show you available Manufacturer incentives you are entitled to in leu of special, often very short term, financing.
We have a lot to lose showing you pricing without ever meeting you or getting the chance to demonstrate our Customer service in Sales, Service, Parts, Body Shop Repair and Rental Business.
Our goal is to earn your business for life.
To accomplish this goal we offer you great deals on New and Pre-owned Quality vehicles and will back up that experience with top notch Factory trained technicians to keep your needs met.
Click on any vehicle of interest to you, enter your Name and your email address once and we will Instantly display our E-price on screen of every single vehicle for you.
We do not require Telephone numbers and no one will call you if you do submit a phone number and instruct us not to call.
Our competitors constantly check out our pricing and we do reserve the right to alter our prices every day. We must react to other brands and even to the same branded dealers to ensure you are going to get the best deal.
So if there is a vehicle you want here just click on E-price, and call Michael Rachlin the Internet Sales Director at (857) 204 - 6078 to set an appointment at your convenience to try out the vehicle and see if it is the right fit for you.
The last thing you will need to worry about is Price. That is settled right up front. Our Webpage provides you with a Finance and Leasing calculator, a trade appraisal and even a secure online credit application.
We appreciate the chance to earn your business in a relaxed environment with no surprises.
Try us and see if we can earn your business for life.
After almost 103 years, Fuller family franchise still going strong
By Meg Herbert, Boston.com
Originally a day set aside to celebrate Washington's birthday, President's Day now encompasses birthdays from Abraham Lincoln to James Monroe. In 1971, President Nixon declared the third Monday in February to be a federal holiday honoring all past presidents. For the members of one New England family, it has become more than just another holiday it's become the lifeblood of their business.
Originally a day set aside to celebrate Washington's birthday, President's Day now encompasses birthdays from Abraham Lincoln to James Monroe. In 1971, President Nixon declared the third Monday in February to be a federal holiday honoring all past presidents. For the members of one New England family, it has become more than just another holiday it's become the lifeblood of their business.
In the early 1900s, Alvan T. Fuller ran a successful bicycle retailing business and later opened one of the first car dealerships on Commonwealth Avenue. Fuller started holding open houses for bicycle sales as a way to start the spring market off early. Because of that tradition, some say he started the annual tradition of a big President's Day sale. It's no wonder that at the young age of 21, he owned the world's biggest automobile dealership.
In addition to being a successful businessman, Alvan T. Fuller was elected governor of Massachusetts in 1924. The next generations of Fullers followed in Alvan's footsteps and grew the dealership into the Peter Fuller Dodge-Isuzu-Mitsubishi-Kia, following the same traditions of excellent customer service and great prices.
'Our philosophy really hasn't changed,' said Peter Fuller Jr., a third-generation dealer and now head of Peter Fuller Dodge-Isuzu-Mitsubishi, now located in Watertown. 'The cornerstone of our business has always been service. That's really what separates one dealer from another these days.
'I was surprised to find out growing up that Washington's Birthday which always was a big day for our family ? wasn't a special day for auto dealers in other areas of the country,' he continues.
The dealership has always distinguished itself by service and staff, and a lot of time is spent on training employees and recruiting new people. The hard work has paid off for the company, earning the dealership a distinguished five-star rating from Dodge.
Fuller Jr. credits the success of the company on the leadership he learned from his father and grandfather. 'My father's name has been synonymous with integrity, honesty, and good service for so many years that we get to bask in that reflected glory and hopefully live up to those accolades from the past,' Fuller said. He notes that he does have big shoes to fill and is considering the possibility of bringing back Cadillac the first brand sold by his grandfather.
Fuller Jr. still manages to find interest in the things held close to his family. He enjoys horse racing from the sidelines with his father and is always there to root for his sister, who is a jockey and horse trainer.
He and his family has also continued the tradition of philanthropy through the Fuller foundation, which serves the greater Boston area and parts of New Hampshire. The foundation supports youths at risk, the arts, and more. The dealership is also active in Watertown and supports causes from youth sports to the Boys and Girls Club.
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